5 Reasons Why Businesses Should Utilize Social Media
5 Reasons Why Businesses Should Utilize Social Media
  • September 5, 2017

In today’s culture, most people maintain some sort of presence on social media whether it’s on Facebook, Twitter, Instagram or Snapchat. Social media has become an integral aspect of our lives as it allows us to stay up to date…

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How To Start A Successful Email Marketing Campaign
How to Start a Successful Email Marketing Campaign
  • August 3, 2017

In 2016, $44 were made for every $1 spent on email marketing campaigns on average. That’s an incredible 4400% ROI. For what it costs, email marketing is one of the most profitable forms of digital marketing available to businesses today.…

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3 Free Ways To Optimize Website Images
3 Free Ways to Optimize Website Images
  • July 1, 2017

Last month, we touched on why it’s important to properly optimize your website’s images. This month, we’re looking at some free online tools to help you do just that. While this is certainly not an exhaustive list, these free tools…

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The Importance Of Optimizing Your Website’s Images
The Importance of Optimizing Your Website’s Images
  • June 12, 2017

Your website’s speed matters - maybe more than you even realize. For whatever reason, we have grown increasingly impatient with the amount of time we're willing to wait for websites to load shrinking all the time. In fact, about forty…

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3 Amazing Free Resources For Learning SEO
3 Amazing Free Resources for Learning SEO
  • May 9, 2017

In 2016, $65 billion was spent on search engine optimization (SEO) in the US alone! This shows how large an industry SEO has become over the last few years. Even though SEO has become very lucrative, most high schools and…

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What Google’s Machine Learning Means For Your SEO
What Google’s Machine Learning Means for Your SEO
  • March 6, 2017

Search engine optimization is constantly changing and evolving. The important ranking factors of ten years ago are not exactly the same as they are today, and those changes stem from how Google goes about accomplishing their goal of satisfying user…

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Our Recent Website Design And Development Work
Our Recent Website Design and Development Work
  • February 16, 2017

At Ruby Porter Marketing & Design, we started off the new year exactly as we wanted to: by launching six new websites. We were extremely busy over the holiday season, but we wouldn't want it any other way. We designed…

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Black Hat SEO: Gaming The System
Black Hat SEO: Gaming the System
  • January 9, 2017

Last month, we examined how you can use White Hat SEO to optimize the content on your site to rank higher on the search engine results pages (SERP’s). Proper SEO is a long-term process and routinely takes months of good…

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